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His blog ended up being hugely successful. At roughly the very same time, V2 Cigarettes informed him of their affiliate program where they paid out 50% commissions. That was Henry's "aha" moment. Practically immediately after adding  This Is Cool  onto his blog site, his earnings took off. He was making over $30,000 monthly and it was passive earnings.

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Then, came the feared Google algorithm updates. After ranking primary for "electronic cigarettes" and "e cigarette evaluations," which were progressively driving huge quantities of traffic to his blog, his rankings fell off of a cliff. He tells me had actually made a big mistake by entirely counting on Google for traffic and not leveraging it to build an audience in other places.

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He wasn't even on the first 10 pages. In reality, his rankings fell down to the 126th listing for "electronic cigarettes." Henry was devastated. He did whatever he might to get rid of low-grade links and disavow them, however to no avail. He had actually been slapped with an enormous Google charge. His heart sank.

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But he didn't wallow for too long. He understood he required to proceed. Thankfully, he had conserved up a lot of money and had actually bought his house in money. He didn't require to pay rent, however he likewise knew he could not sit around and twiddle his thumbs. So he decided to purchase a run-down bar and repair it up.

He required to get individuals in the door because the venue had been shutdown for so long that no one even understood it still existed. Considering his previous experience with internet marketing, he knew that the option was a digital one instead of a paper one. This was early 2013 and Facebook had kicked into high-gear.

And it was a hit. He had the ability to reach the ideal individuals and pack the club. Quickly after, he offered it for a huge earnings. However it was then that he recognized how he could integrate the power of marketing and affiliate marketing to actually take things to the next level.